Marketing channels /
Stern, Louis W.
Marketing channels / Louis W. Stern, Adel I. El-Ansary [and] Anne T. Coughlan - 5th. ed. - Upper Saddle River, New Jersey : Prentice Hall, 1996 - xiv, 576 p. : ill.; 25 cm. - The Prentice Hall series in marketing .
Includes bibliographical references and index
0132058650
Marketing channels
HF5415.129 / S75 1996
Marketing channels / Louis W. Stern, Adel I. El-Ansary [and] Anne T. Coughlan - 5th. ed. - Upper Saddle River, New Jersey : Prentice Hall, 1996 - xiv, 576 p. : ill.; 25 cm. - The Prentice Hall series in marketing .
Includes bibliographical references and index
0132058650
Marketing channels
HF5415.129 / S75 1996