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The cultural dimension of international business /

Ferraro, Gary P.

The cultural dimension of international business / Gary P. Ferraro - 3rd ed. - New Jersey : Prentice Hall, 1998 - xii, 196p. : photo ; 23cm.

Includes bibliographical references and index

ISBN: 0137275617

Subjects--Topical Terms:
Intercultural communication
Technical assistance--Anthropological aspects
International business enterprises--Social aspects

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