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Advertising age handbook of advertising /

Lewis, Herschell Gordon, 1926-

Advertising age handbook of advertising / Herschell Gordon Lewis, Carol Nelson ; foreword by Rance Crain. - Lincolnwood, Ill. : NTC Business Books, 1999. - xi, 228 p. : ill. ; 24 cm.

Includes index.

ISBN: 0844236705

Subjects--Topical Terms:
Advertising--Handbooks manuals, etc.

LC Class. No.: HF5823 / .L526 1999

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