Internet marketing : (Record no. 1081)

MARC details
000 -LEADER
fixed length control field 00576nam a2200193 4500
001 - CONTROL NUMBER
control field 0000000568
003 - CONTROL NUMBER IDENTIFIER
control field 0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100521s2000####nyu###########001#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273643096
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.1265
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) I638 2000
245 00 - TITLE STATEMENT
Title Internet marketing :
Remainder of title strategy, implementation and practice /
Statement of responsibility, etc. Dave Chaffey ... [et.al]
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow
Name of publisher, distributor, etc. Prentice-Hall,
Date of publication, distribution, etc. 2000.
300 ## - PHYSICAL DESCRIPTION
Extent xix,508p.:
Other physical details ill.;
Dimensions 24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Chaffey, Dave
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mayer, Richard
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Politeknik Seberang Perai Politeknik Seberang Perai Open Shelf 15/06/2010   HF5415.1265.I638 2000 0000012799   15/06/2010 Book