Cases in marketing : (Record no. 1924)

MARC details
000 -LEADER
fixed length control field 00598nam a2200193 4500
001 - CONTROL NUMBER
control field 0000000880
003 - CONTROL NUMBER IDENTIFIER
control field 0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100521s2000####nyu###########001#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9814058246
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HHF5415
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) A624 2000
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ahmad, Zafar U.
245 10 - TITLE STATEMENT
Title Cases in marketing :
Remainder of title a Singapore perspective /
Statement of responsibility, etc. Zafar U. Ahmad and Thomas Tan Tsu Wee
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 2000.
300 ## - PHYSICAL DESCRIPTION
Extent vi,201p.:
Other physical details ill.;
Dimensions 24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Case studies
Geographic subdivision Singapore
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Thomas Tan, Tsu Wee
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Library of Congress Classification     Politeknik Seberang Perai Politeknik Seberang Perai Open Shelf 15/06/2010 2 2 HHF5415.A624 2000 0000014053   11/01/2013 15/06/2010 Book