The market segmentation : (Record no. 23104)

MARC details
000 -LEADER
fixed length control field 00657nam a2200205 4500
001 - CONTROL NUMBER
control field 0000005686
003 - CONTROL NUMBER IDENTIFIER
control field PSP
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100521s1996####nyu###########001#0#eng##
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415118921
040 ## - CATALOGING SOURCE
Original cataloging agency PSP
Transcribing agency PSP
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) D543 1996
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dibb, Sally
245 14 - TITLE STATEMENT
Title The market segmentation :
Remainder of title target marketing for marketing managers /
Statement of responsibility, etc. Sally Dibb and Lyndon Simkin
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London and New York :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 1996
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 219 p.;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market segmentation
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Simkin, Lyndon
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date last checked out
    Library of Congress Classification     Politeknik Seberang Perai Politeknik Seberang Perai Open Shelf 12/07/2010   HF5415.D543 1996 0000031271   12/07/2010 Book  
    Library of Congress Classification     Politeknik Seberang Perai Politeknik Seberang Perai Open Shelf 12/07/2010   HF5415.D543 1996 0000031272   12/07/2010 Book  
    Library of Congress Classification     Politeknik Seberang Perai Politeknik Seberang Perai Open Shelf 12/07/2010 1 HF5415.D543 1996 0000031273   12/07/2010 Book 17/01/2011
    Library of Congress Classification     Politeknik Seberang Perai Politeknik Seberang Perai Open Shelf 12/07/2010   HF5415.D543 1996 0000031274   12/07/2010 Book  
    Library of Congress Classification     Politeknik Seberang Perai Politeknik Seberang Perai   12/07/2010   HF5415.D543 1996 0000031275   12/07/2010 Book