Electric marketing : theory and practice for the twenty-first century / John O'Connor, Eamonn Galvin [and] Martin Evans
Material type:
TextPublication details: Harlow Prentice Hall, Financial Times, 2004. Description: xii; 440p. : ill.; 25cmISBN: - 0273684760
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
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Politeknik Seberang Perai Open Shelf | HF5415.1265 O26 2004 (Browse shelf(Opens below)) | Available | 0000040672 |
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| HF5415.1265 L83 2001 All to one : the winning model for marketing in the post internet economy / | HF5415.1265.M135 1999 e-Marketing : improving marketing effectiveness in a digital world / | HF5415.1265.M135 1999 e-Marketing : improving marketing effectiveness in a digital world / | HF5415.1265 O26 2004 Electric marketing : theory and practice for the twenty-first century / | HF5415.1265.S742 1999 World Wide Web marketing : integrating the Web into your marketing stategy / | HF5415.1265.S742 1999 World Wide Web marketing : integrating the Web into your marketing stategy / | HF5415.1265 .S774 1999 Marketing on the Internet : principles of online marketing / |
Includes bibliographical references and index
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