Essentials of marketing / Charles W. Lamb, Joseph F.Hair [and] Carl McDaniel

By: Contributor(s): Material type: TextTextPublication details: Australia : Thomson South-Western, 2006 Edition: 5th.edDescription: xxxii;544p. : ill.; 28cmISBN:
  • 032431664X
Subject(s):
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HF5415.K636 2006 Principles of marketing / HF5415 .K87 2021 Principles of MARKETING / HF5415 .K96 2006 principles of marketing / HF5415 l2623 2005 Essentials of marketing / HF5415 l2623 2005 Essentials of marketing / HF5415.L2625 1999 Essentials of marketing / HF5415.M2692 1993 The essence of marketing /