Marketing planning for services / Malcom McDonald and Adrian Payne
Material type:
TextPublication details: Oxford : Butterworth-Heinemann, 1996. Description: x,364p.: ill.; 25cmISBN: - 0750630221
| Item type | Current library | Call number | Status | Date due | Barcode |
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Politeknik Seberang Perai Open Shelf | HD9980.5.M388 1996 (Browse shelf(Opens below)) | Available | 0000013460 | |
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Politeknik Seberang Perai Open Shelf | HD9980.5.M388 1996 (Browse shelf(Opens below)) | Available | 0000013461 | |
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Politeknik Seberang Perai Open Shelf | HD9980.5.M388 1996 (Browse shelf(Opens below)) | Available | 0000013462 | |
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Politeknik Seberang Perai Open Shelf | HD9980.5.M388 1996 (Browse shelf(Opens below)) | Available | 0000013463 | |
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Politeknik Seberang Perai | HD9980.5.M388 1996 (Browse shelf(Opens below)) | Available | 0000013464 |
Browsing Politeknik Seberang Perai shelves Close shelf browser (Hides shelf browser)
| HD9980.5.H644 1997 Essentials of services marketing / | HD9980.5 H672 1997 Service operations management : strategy, design, and delivery / | HD9980.5 K87 1998 Services marketing / | HD9980.5.M388 1996 Marketing planning for services / | HD9980.5 M83 1999 The management and marketing of services / | HD9981.5.G66 1998 Services marketing : a strategiec approach / | HD9981.5.L68 1999 Principles of service marketing and management / |
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