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Integrated marketing communications in advertising and promotion / Terence A. Shimp

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Material type: Text

TextPublication details: Australia : Thomson South-Western, 2007 Edition: 7th.edISBN:

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Holdings
Item type	Current library	Call number	Status	Date due
Book	Politeknik Seberang Perai Open Shelf	HF5415.123 S55 2007 (Browse shelf(Opens below))	Available

Includes index

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