Services marketing : a strategic approach / Karen P. Goncalves

By: Material type: TextTextPublication details: Upper Saddle River,NJ : Prentice Hall, 1998 Description: xiii,225p. : ill.; 24 cmISBN:
  • 0139548920
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Holdings
Item type Current library Call number Status Date due Barcode
Book Book Politeknik Seberang Perai Open Shelf HD9981.5.G66 1998 (Browse shelf(Opens below)) Available 0000034133
Book Book Politeknik Seberang Perai Open Shelf HD9981.5.G66 1998 (Browse shelf(Opens below)) Available 0000034134
Book Book Politeknik Seberang Perai Open Shelf HD9981.5.G66 1998 (Browse shelf(Opens below)) Available 0000034135

Includes bibliographical references and indexes

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