Developing a creative and innovative integrated marketing communications plan : a working model / James R. Ogden.
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c1998.Description: vi, 185 p. : ill. ; 26 cmISBN: - 0137783337 (pbk.)
- HF5415.123 .O37 1998
| Item type | Current library | Call number | Status | Date due | Barcode |
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Politeknik Seberang Perai Open Shelf | HF5415.123 .O37 1998 (Browse shelf(Opens below)) | Available | 0000004101 | |
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Politeknik Seberang Perai Open Shelf | HF5415.123 .O37 1998 (Browse shelf(Opens below)) | Available | 0000004102 | |
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Book
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Politeknik Seberang Perai | HF5415.123 .O37 1998 (Browse shelf(Opens below)) | Available | 0000004103 |
Browsing Politeknik Seberang Perai shelves, Shelving location: Open Shelf Close shelf browser (Hides shelf browser)
| HF5415.123 B912 2007 Marketing communications policies / | HF5415.123 .E96 2011 The evolution of integrated marketing communications : the customer-driven marketplace / | HF5415.123 .O37 1998 Developing a creative and innovative integrated marketing communications plan : a working model / | HF5415.123 .O37 1998 Developing a creative and innovative integrated marketing communications plan : a working model / | HF5415.123 .S54 2010 Integrated marketing communications in advertising and promotion / | HF5415.123 S55 2007 Integrated marketing communications in advertising and promotion / | HF5415.123.Y468 1998 Integrated marketing communications : the holistic approach / |
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