RESEARCH METHOD FOR BUSINESS : a skill-building approach / Uma Sekaran.
Material type:
TextNew York : John Wiley & Sons, 2003 c2003Edition: Fourth EditionDescription: xiv, 450 pages : illustrations ; 25 cmContent type: - text
- unmediated
- volume
- 9780471203667
- 9780471384489
- HD30.4 .S463 2003
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
|
Politeknik Seberang Perai Open Shelf | HD30.4 .S463 2003 (Browse shelf(Opens below)) | Available | 0000050694 |
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| HD30.4 .S435 2005 Research methods for business : a skill building approach / | HD30.4 .S435 2005 Research methods for business : a skill building approach / | HD30.4 .S435 2013 Research methods for business : a skill-building approach / | HD30.4 .S463 2003 RESEARCH METHOD FOR BUSINESS : a skill-building approach / | HD30.4 .T737 2004 MANAGING BUSINESS RESEARCH PROJECTS : effective management of research projects / | HD30.4 W568 2008 Developing management skills / | HD30.4.Z54 1997 Business research methods / |
Includes bibliographical references (pages 426-431) and index.
Introduction to Research -- Scientific Investigation -- Technology and Business Research -- The Research Process: Steps 1 to 3: The Broad Problem Area, Preliminary Data Gathering, Problem Definition -- The Research Process: Steps 4 and 5: Theoretical Framework Hypothesis Development -- The Research Process: Step 6: Elements of Research Design -- Experimental Designs -- Measurement of Variables: Operational Definition and Scales -- Measurement: Scaling, Reliability, Validity -- Data Collection Methods -- Sampling -- Data Analysis and Interpretation -- The Research Report -- Managerial Decision Making and Research -- Module: A Refresher on Some Statistical Terms and Tests.
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