Advertising and Promotion : An Integrated Marketing Communications Perspective / George E. Belch & Micheal A. Belch

By: Contributor(s): Material type: TextTextPublication details: United States McGraw Hill Education c2015Description: xxxvi, 842 pages ; Colour, Illustration ; 29 centimeterISBN:
  • 9789814575119
Subject(s): LOC classification:
  • HF5823  .A36 2015
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Holdings
Item type Current library Collection Call number Status Notes Date due Barcode
Book Book Politeknik Seberang Perai Open Shelf Koleksi Umum (Rak Terbuka) HF5823 .A36 2015 (Browse shelf(Opens below)) Available Hadiah 0000052821

Includes index

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