Product strategy and management / Michael Baker and Susan Hart
Material type:
TextPublication details: London : Prentice Hall Europe, 1999. Description: ix, 507 p.: ill.; 24 cmISBN: - 0130653683
| Item type | Current library | Call number | Status | Date due | Barcode |
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Politeknik Seberang Perai | HF5415.15.B353 1999 (Browse shelf(Opens below)) | Available | 0000021628 | |
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Politeknik Seberang Perai Open Shelf | HF5415.15.B353 1999 (Browse shelf(Opens below)) | Available | 0000021629 | |
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Book
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Politeknik Seberang Perai | HF5415.15.B353 1999 (Browse shelf(Opens below)) | Available | 0000024497 |
Browsing Politeknik Seberang Perai shelves Close shelf browser (Hides shelf browser)
| HF5415.135.C39 1992 A marketing game / | HF5415.135.C39 1992 A marketing game / | HF5415.135.C72 2000 Strategic marketing / | HF5415.15.B353 1999 Product strategy and management / | HF5415.15.B353 1999 Product strategy and management / | HF5415.15.M67 1998 Eating the big fish : how challenger brands can compete against brand leaders / | HF5415.153 K53 2005 Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / |
Includes bibliography and index
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