Essentials of marketing : A global-managerial approach / William D. Perreault [and] E. Jerome McCarthy

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill, 2006. Edition: 10th.edDescription: xl; 638p. : ill.; 28cmContent type:
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ISBN:
  • 0073049204
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Item type Current library Call number Status Date due Barcode
Politeknik Seberang Perai HF5415.M378 2006 (Browse shelf(Opens below)) Available 0000041854
CD-ROM CD-ROM Politeknik Seberang Perai Audio Visual/Electronic Resource HF5415.M378 2006 (Browse shelf(Opens below)) Not for loan CD 001310
Browsing Politeknik Seberang Perai shelves, Shelving location: Audio Visual/Electronic Resource Close shelf browser (Hides shelf browser)
HF5415 .K6314 1999 Principles of marketing / HF5415 M29474 2000 Marketing / HF5415 M29474 2000 Marketing / HF5415.M378 2006 Essentials of marketing : A global-managerial approach / HF5415 Z54 1999 Marketing / HF5415 Z54 1999 Marketing / HF5415 Z54 1999 Marketing /

Includes bibliographical references,index and Cd rom

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