TY  - BOOK
AU  - Jay,Ros
TI  - Marketing on a budget / 
T2  - The marketing toolkits series   
SN  - 1861521464   
PY  - 1998///
CY  - London
PB  - Internaltional Thomson Publishing Europe, 
KW  - Marketing
KW  - Great Britain
KW  - Management
N1  - Together with diskett; Includes index
ER  -