Shiffman, Leon G.    <br/><br/>
Consumer behaviour /  
Leon G. Shiffman and Leslie Lazar Kanuk    
 - 7th.ed    
 - New Jersey  Prntice Hall,   2000.    
 - iv,(various pagings)  ill.  26cm    
<br/><br/><label>ISBN: </label>0130859141    
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour motivation research (marketing)