Cateora, Philip R.    <br/><br/>
International marketing /  
Philip R. cateora [and] John L. Graham    
 - 12th.ed.    
 - New York :  mcGraw-Hill,   2005    
 - xxxiii;697p. :  ill.;   28cm.    
<br/><br/>Includes bibliographical references, index & CD-ROM    
<br/><br/><label>ISBN: </label>0071111026    
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing   <br/>International business enterprises