Cheverton, Peter    <br/><br/>
How come you can't identify your key customers? :   the essential guide to key account selection /  
peter Cheverton    
 - United Kingdom :  Kogan Page Limited,   2005    
 - vii;146p. :  ill.;   21cm.    
<br/><br/>Includes index    
<br/><br/><label>ISBN: </label>0749437294    
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--key accounts