TY  - BOOK
AU  - Jarboe,Glen R.
TI  - The marketing research : : project manual / 
SN  - 0538891483   
PY  - 1999///
CY  - Cincinnati
PB  - South Western College Pub, 
KW  - Market surveys
KW  - Methodology
KW  - Handbooks, manuals,etc.
KW  - Marketing research
KW  - Handbooks, manuals, etc.
ER  -