Albaum, Gerald

International marketing and export management / Gerald Albaum,Jesper Strandskov and Edwin Duerr - 3rd.ed. - Harlow,England;Reading,Mass : Addison-Wesley, 1998 - vii, 562 p. : ill., photo; 25 cm.

Includes bibliographical references and indexes

0201419645


Export marketing--Managements