TY  - BOOK
AU  - Peter Wheeler [and] TM O,Conner
TI  - Practical marketing : : the performance / 
T2  - Executive Business Channel;EBC 231   
SN  - 20040000226   
PY  - 1994///.
CY  - Kuala Lumpur
PB  - Specialist Management Resources, 
KW  - Marketing
KW  - management
N1  - VHS/NTSC
ER  -