TY - BOOK TI - Negotiating T2 - First books for business SN - 007001566X (acid-free paper) AV - HF5415.13 .N384 1996 PY - 1996/// CY - New York PB - McGraw-Hill KW - Marketing KW - Management KW - Communication in marketing KW - Negotiation in business N1 - Includes index ER -