Norgan, Susan. <br/><br/>
Marketing management :  a European perspective / 
Susan Norgan. 
 - Wokingham, England ;  Reading, Mass. :  Addison-Wesley,  c1994. 
 - xviii, 622 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0201544474 
<br/><br/><label>LCCN: </label>93050928  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Marketing--Europe
<br/><br/><label>LC Class. No.: </label>HF5415.13  / N67 1994