TY  - BOOK
AU  - Norgan,Susan
TI  - Marketing management: a European perspective 
SN  - 0201544474
AV  - HF5415.13 N67 1994
PY  - 1994///
CY  - Wokingham, England, Reading, Mass.
PB  - Addison-Wesley
KW  - Marketing
KW  - Management
KW  - Europe
N1  - Includes bibliographical references and index
ER  -