Lewia, Herschell Gordon Direct marketing strategies and tactics unleash the power of direct marketing for bigger profits Hersehell Gordon Lewis - Kuala Lumpur: 21768, 1992 - p.; 26cm. Includes index ISBN: 9837200871 RM32.45 Subjects--Topical Terms: Direct marketing,Direct selling LC Class. No.: HF5415.126 / L873 1992