Nik Rahimah Nik Yacob Asas pemasaran / Nik Rahimah Nik Yacob, Ghazali Jaafar, Zaharah Bakar - Shah Alam : Fajar Bakti, 1992. - vi, 291 p.; 24 cm. - Siri pengurusan Fajar Bakti . Includes bibliographies and index ISBN: 9676519138 Subjects--Topical Terms: Marketing-- LC Class. No.: HF5415 / .N693 1993