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Principles of marketing / Philip Kotler, Gary Armstrong. by
  • Kotler, Philip
  • Armstrong, Gary (Gary M.)
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006
Online access:
Availability: Items available for loan: Politeknik Seberang Perai (1)Call number: HF5415.K636 2006.

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