Services marketing / David L. Kurtz, Kenneth E. Clow.

By: Contributor(s): Material type: TextTextPublication details: New York, NY : J. Wiley & Sons, c1998.Description: xxii, 570 p. : ill. ; 25 cmISBN:
  • 0471180343 (cloth : alk. paper)
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HD9980.5 K87 1998
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
Book Book Politeknik Seberang Perai HD9980.5 K87 1998 (Browse shelf(Opens below)) Available 0000023329
Book Book Politeknik Seberang Perai Open Shelf HD9980.5 K87 1998 (Browse shelf(Opens below)) Available 0000023330
Book Book Politeknik Seberang Perai Open Shelf HD9980.5 K87 1998 (Browse shelf(Opens below)) Available 0000023331

Includes bibliographical references and index.

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