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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne by
  • Kim W. Chan
  • Mauborgne, Renee
Material type: Text Text; Literary form: Not fiction
Publication details: USA : HBS Press, 2005
Availability: Items available for loan: Politeknik Seberang Perai (3)Call number: HF5415.153 K53 2005 , ...

Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth / W. Chan Kim, Renee Mauborgne by
  • Kim, W. Chan
  • Mauborgne, Renee
Material type: Text Text; Format: print ; Literary form: Fiction
New York : Hachette Books, 2017 c2017
Availability: Items available for loan: Politeknik Seberang Perai (1)Call number: HF5415.153 .K49 2017.

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