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		Ad campaign planner / Shay Sayre by Sayre, Shay Material type: Text; Literary form: Not fiction Publication details: Cincinnati, Ohio : South-Western College Publishing, c1998 Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF5837.S274 1998 , ... Place hold Add to cart (remove)
		Introduction to marketing communication : an integrated approach / John Burnett and Sandra Moriarty by Burnett, John Moriarty, Sandra E Material type: Text; Literary form: Not fiction Publication details: Upper Saddle River, New Jersey : Prentice Hall, 1997 Availability: Items available for loan: Politeknik Seberang Perai (3)Call number: HF5415.123.B87 1997 , ... Place hold Add to cart (remove)
		Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty. by Burnett, John, 1944- Moriarty, Sandra E. (Sandra Ernst) Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c1998 Other title: Introduction to marketing communications Marketing communications Availability: Items available for loan: Politeknik Seberang Perai (3)Call number: HF5415.123 .B87 1998, ... Place hold Add to cart (remove)
		Truth, lies, and advertising : the art of account planning / by Jon Steel. by Steel, Jon Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1998 Online access: Contributor biographical information Publisher description Table of Contents Availability: Items available for loan: Politeknik Seberang Perai (3)Call number: HF5837.S73 1998 , ... Place hold Add to cart (remove)