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020 | _a0780030983733 | ||
040 |
_aPSP _cPSP |
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090 |
_aHF5415 _bC46 1994 |
||
100 | 1 | _aCzinkota, Ilkka A. | |
245 | 1 | 0 |
_aInternational marketing strategy : _benvironmental assessment and entry strategies / _cMichael R. Czinkota and Illa A. Ronkainen |
260 |
_aFort Worth _bDryden Press, _c1994. |
||
300 |
_ax,347p.; _c24 cm. |
||
650 | 0 | _aMarketing | |
942 |
_cBK _2lcc |
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999 |
_c1429 _d1429 |