000 | 00710nam a2200229 4500 | ||
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001 | 0000010966 | ||
003 | PSP | ||
008 | 100521s2005####nyu###########001#0#eng## | ||
020 | _a0071111026 | ||
040 |
_aPSP _cPSP |
||
090 | _aHF1416 C375 2005 | ||
100 | 1 | _aCateora, Philip R. | |
245 | 1 | 0 |
_aInternational marketing / _cPhilip R. cateora [and] John L. Graham |
250 | _a12th.ed. | ||
260 |
_aNew York : _bmcGraw-Hill, _c2005 |
||
300 |
_axxxiii;697p. : _bill.; _c28cm. |
||
504 | _aIncludes bibliographical references, index & CD-ROM | ||
650 | 0 | _aExport marketing | |
650 | 0 | _aInternational business enterprises | |
700 | 1 | _aGraham, John L. | |
942 |
_cBK _2lcc |
||
999 |
_c14818 _d14818 |