000 00740nam a2200217 4500
001 0000007338
003 PSP
008 100521s1995####nyu###########001#0#eng##
020 _a025616910
040 _aPSP
_cPSP
090 _aHF5415.13 R269 1995
245 0 0 _aBusiness marketing strategy :
_bconcepts and applications /
_cV.Kastuki Rangan,Benson P.Shaping[and]RRowland T.Moriarty,Jr.
260 _aChicago :
_bIrwin,
_c1995.
300 _a354p. :
_bill;
_c24cm.
490 0 _aThe Irwin series in marketing.
504 _aIncludes bibiographical refrences and index.
650 0 _aInclustrial marketing
_xmanagement.
650 0 _aProduct managment.
700 1 _aRangon, Kasturi
942 _cBK
_2lcc
999 _c31423
_d31423