000 01061cam a2200265 a 4500
001 4506245
003 PSP
005 20230918164757.0
008 980421s1999 ohua b 001 0 eng
010 _a98018863
020 _a0538882158
040 _aPSP
_cPSP
050 0 0 _aHF5415
_bZ54 1999
100 1 _aZikmund, William G.
_92618
245 1 0 _aMarketing /
_cWilliam G. Zikmund, Michael d'Amico.
250 _a6th ed.
260 _aCincinnati, Ohio :
_bSouth-Western College Pub.,
_cc1999.
300 _axxix, 701 p. :
_bcol. ill. ;
_c29 cm. +
_e1 computer laser optical disc (4 3/4 in.)
504 _aIncludes bibliographical references (p. 672-683) and indexes.
538 _aSystem requirements for accompanying computer disc: RAM 8MB; Processor 486sx, 33mhz; Hard drive 160 MB; QuickTime 2.0 or better (supplied on CD-ROM; CD-ROM drive double speed or better; Sound card 16-bit digital sound; Video display 640x480 pixels, 256 colors.
650 0 _aMarketing
_97312
_x
700 1 _aD'Amico, Michael.
_92620
942 _2lcc
_cBK
959 _aAHR
999 _c34909
_d34909