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001 | 0000001742 | ||
003 | 0 | ||
008 | 100521s1997####nyu###########001#0#eng## | ||
020 | _a0030177421 | ||
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_aPSP _cPSP |
||
090 |
_aHF5414.13 _bD48 1997 |
||
100 | 1 | _aDickson, Peter R. | |
245 | 1 | 0 |
_aMarketing management / _cPeter R. Dickson |
250 | _a2nd. ed. | ||
260 |
_aFort Worth, Florida _bThe Dryden Press, _c1997. |
||
300 |
_axvii, 813 p. _bcol. ill. _c26 cm. |
||
490 | 0 | _aThe Dryden Press series in marketing | |
500 | _aIncludes index | ||
650 | 0 |
_aMarketing _xManagement |
|
942 |
_cBK _2lcc |
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999 |
_c4249 _d4249 |