| 000 | 00822nam a2200241 4500 | ||
|---|---|---|---|
| 001 | 0000002344 | ||
| 003 | 0 | ||
| 008 | 100521s2000####nyu###########001#0#eng## | ||
| 020 | _a0074705881 | ||
| 040 |
_aPSP _cPSP |
||
| 090 |
_aHF5415.129 _bC898 2000 |
||
| 100 | 1 | _aCravens, David W. | |
| 245 | 1 | 0 |
_aStrategic marketing management for the Pacific Region / _cDavid W. Cravens, Bill Merrilees and Rhett H. Walker |
| 260 |
_aSydney _bMcGraw-Hill, _c2000. |
||
| 300 |
_axi, 468p.: _bill.; _c24 cm. |
||
| 500 | _aIncludes index | ||
| 650 | 0 |
_aMarketing _xDecision making _zPacific Region |
|
| 650 | 0 |
_aMarketing _xManagement _xCase studies _zPacific Region |
|
| 650 | 0 |
_aMarketing _xManagement _zPacific Region |
|
| 700 | 1 | _aMerrilees, Bill | |
| 700 | 1 | _aWalker, Rhett H. | |
| 942 |
_cBK _2lcc |
||
| 999 |
_c5869 _d5869 |
||