000 00594nam a2200205 4500
001 0000009921
003 0
005 20230918163522.0
008 100521s2007####nyu###########001#0#eng##
020 _a0073025860
040 _aPSP
_cPSP
090 _aR HF5415.13 A435 2007
100 1 _aAlsem, Karel Jan
245 1 0 _aStrategic marketing :
_bAn applied perspektive /
_cKarel Jan Alsem
260 _aBoston :
_bMcGraw-Hill,Irwin,
_c2007.
300 _axi; 324p. :
_bill.;
_c26cm.
504 _aIncludes index
650 0 _aMarketing
_xManagement
942 _cBK
_2lcc
999 _c9097
_d9097