000 | 00596nam a2200217 4500 | ||
---|---|---|---|
001 | 0000010010 | ||
003 | 0 | ||
005 | 20230918163527.0 | ||
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020 | _a0072964723 | ||
040 |
_aPSP _cPSP |
||
090 | _aR HF5821.A678 2006 | ||
100 | 1 | _aArens, William F. | |
245 | 1 | 0 |
_aContemporary advertising / _cWilliam F. Arens |
250 | _a10th.ed. | ||
260 |
_aNew York : _bMcGraw-Hill, _c2006. |
||
300 |
_axl; 614p. : _bill.; _c27cm. |
||
504 | _aIncludes index and Cd rom | ||
650 | 0 | _aAdvertising | |
942 |
_cBK _2lcc |
||
999 |
_c9364 _d9364 |