Marketing : the core /
Kerin, Roger A.
Marketing : the core / Roger A. Kerin, Steven W. Hartley [and] William Rudelius - International edition - New York : McGraw-Hill, 2004 - xxxii; 125p. : ill. ; 26cm.
Includes index
007121478x
Marketing
HF5415 / .K47 2004
Marketing : the core / Roger A. Kerin, Steven W. Hartley [and] William Rudelius - International edition - New York : McGraw-Hill, 2004 - xxxii; 125p. : ill. ; 26cm.
Includes index
007121478x
Marketing
HF5415 / .K47 2004