Normal view MARC view ISBD view

Business marketing strategy : concepts and applications /

Business marketing strategy : concepts and applications / V.Kastuki Rangan,Benson P.Shaping[and]RRowland T.Moriarty,Jr. - Chicago : Irwin, 1995. - 354p. : ill; 24cm. - The Irwin series in marketing. .

Includes bibiographical refrences and index.

ISBN: 025616910

Subjects--Topical Terms:
Inclustrial marketing--management.
Product managment.

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)