Managing product and service development : text and cases / Stefan Thomke
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin, 2007 Description: vii;592p. : ill.; 24cmISBN: - 0073023019
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
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Politeknik Seberang Perai Open Shelf | HF5415.153 T485 2007 (Browse shelf(Opens below)) | Available | 0000041896 |
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| HF5415.153 P35 1996 The PDMA handbook of new product development / | HF5415.153 P35 1996 The PDMA handbook of new product development / | HF5415.153 P7484 2008 Product development : a structured approach to consumer product development, design and manufacture / | HF5415.153 T485 2007 Managing product and service development : text and cases / | HF5415.153 U49 2005 What customer want: using outcome-driven innovation to create breakthrough products and services / | HF5415.17.W4 1998 Devide and conquer : target your customers through market segmentation / | HF5415.17.W4 1998 Devide and conquer : target your customers through market segmentation / |
Includes index
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