Services marketing : Australia and New Zealand / Christopher H. Lovelock, Paul G. Patterson and Rhett H. Walker
Material type:
TextPublication details: Upper Saddle River,NJ : Prentice Hall, 1998 Description: xi,570p. : ill.; 25 cmISBN: - 0724811230
| Item type | Current library | Call number | Status | Date due | Barcode |
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Politeknik Seberang Perai Open Shelf | HF5415.122.L68 1998 (Browse shelf(Opens below)) | Available | 0000034221 | |
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Book
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Politeknik Seberang Perai Open Shelf | HF5415.122.L68 1998 (Browse shelf(Opens below)) | Available | 0000034222 | |
|
Book
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Politeknik Seberang Perai Open Shelf | HF5415.122.L68 1998 (Browse shelf(Opens below)) | Available | 0000034223 |
Browsing Politeknik Seberang Perai shelves, Shelving location: Open Shelf Close shelf browser (Hides shelf browser)
| HF5415.122.L68 1996 Services marketing / | HF5415.122.L68 1996 Services marketing / | HF5415.122.L68 1998 Services marketing : Australia and New Zealand / | HF5415.122.L68 1998 Services marketing : Australia and New Zealand / | HF5415.122.L68 1998 Services marketing : Australia and New Zealand / | HF5415.122.M367 1992 Crisis marketing : when bad things happen to good companies / | HF5415.123.B87 1997 Introduction to marketing communication : an integrated approach / |
Includes bibliographical reference and index
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