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		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul Olson, Jerry C. (Jerry Corrie), 1944- Series: Irwin/McGraw-Hill series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Irwin/McGraw-Hill, c1999 Online access: Publisher description Table of contents Contributor biographical information Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF5415.3 .P468 1999, ... Place hold Add to cart (remove)
		Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. by Engel, James F Blackwell, Roger D Miniard, Paul W Series: The Dryden Press series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c1995 Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF5415.32 .E57 1995, ... Place hold Add to cart (remove)
		Understanding customers / Chris Rice. by Rice, Chris Rice, Chris. Consumer behaviour Chartered Institute of Marketing Series: Marketing series (London, England). Student. Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1997 Online access: Publisher description Table of contents Availability: Items available for loan: Politeknik Seberang Perai (4)Call number: HF5415.32 .R53 1997, ... Place hold Add to cart (remove)
		Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by Schiffman, Leon G Kanuk, Leslie Lazar Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c1997 Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF5415.32 .S35 1997, ... Place hold Add to cart (remove)
		Consumer Behavior / Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. by Schiffman, Leon G Kanuk, Leslie Lazar Wisenblit, Joseph Edition: TENTH EDITION., Global ed. Material type: Text; Literary form: Not fiction New Jersey ; Pearson Prentice Hall, 2010 c1997 Online access: Table of contents Availability: Items available for loan: Politeknik Seberang Perai (1)Call number: HF5415.32 .S333 2010. Items available for reference: Politeknik Seberang Perai: Not For Loan (1)Call number: HF5415.32 .S333 2010. Place hold Add to cart (remove)
		INSPIRED 1.0 : 2019 / Disunting oleh Unit Penyelidikan dan Inovasi, Kolej Komuniti Mas Gading ; Ketua Editor : Lenny Lai Mei Lan ; Penolong Ketua Editor : Azhar bin Yaakub ; Editor : Kamelia Binti Kamel, Saliza Binti Ghazali, Yvone Xavera anak Dady, Mohd Sani Bin Azizan, Chai Chang Yeah, Suharyati Binti Sulaiman, Liu Tse Hui, Izawati binti Eni by Lai, Lenny Mei Lan [editor.] Azhar Yaakub [editor.] Kamelia Kamel [editor.] Saliza Ghazali [editor.] Yvone Xavera Dady [editor.] Mohd. Sani Azizan [editor.] Chai, Chang Yeah [editor.] Suharyati Sulaiman [editor.] Liu, Tse Hui [editor.] Izawati Eni [editor.] Kolej Komuniti Mas Gading. Unit Penyelidikan dan Inovasi [editor.] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: Malay, English Publisher: Bau Sarawak : Unit Penyelidikan dan Inovasi, Kolej Komuniti Mas Gading, 2019 Availability: Items available for loan: Politeknik Seberang Perai (1)Call number: BJ1581.2.L35 2019. Place hold Add to cart (remove)