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		Exploring marketing research / William G. Zikmund by Zikmund, William G Series: The Dryden press series in marketing Edition: 6th. ed. Material type: Text; Literary form: Not fiction Publication details: USA The Dryden Press, c1997 Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF415.2.Z54 1997 , ... Place hold Add to cart (remove)
		Basic marketing research / Gilbert A. Churchill, Jr. by Churchill, Gilbert A., Jr Series: The Dryden Press series in marketing Edition: 3rd. ed. Material type: Text; Literary form: Not fiction Publication details: Forth Worth, Texas Dryden Press, 1996 Availability: Items available for loan: Politeknik Seberang Perai (8)Call number: HF5415.2.C49 1996 , ... Place hold Add to cart (remove)
		Marketing management / Peter R. Dickson by Dickson, Peter R Series: The Dryden Press series in marketing Edition: 2nd. ed. Material type: Text; Literary form: Not fiction Publication details: Fort Worth, Florida The Dryden Press, 1997 Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF5414.13.D48 1997 , ... Place hold Add to cart (remove)
		Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. by Engel, James F Blackwell, Roger D Miniard, Paul W Series: The Dryden Press series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c1995 Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF5415.32 .E57 1995, ... Place hold Add to cart (remove)
		Managing services marketing : text and readings / John E.G. Bateson, K. Douglas Hoffman. by Bateson, John E. G Hoffman, K. Douglas Series: The Dryden Press series in marketing Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c1999 Availability: Items available for loan: Politeknik Seberang Perai (3)Call number: HD9980.5 .B38 1999, ... Place hold Add to cart (remove)
		International marketing / Vern Terpstra, Ravi Sarathy. by Terpstra, Vern Sarathy, Ravi Series: The Dryden Press series in marketing Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c1997 Availability: Items available for loan: Politeknik Seberang Perai (4)Call number: HF1416.T48 1997, ... Items available for reference: Politeknik Seberang Perai: Not For Loan (1)Call number: HF1416.T48 1997. Place hold Add to cart (remove)
		Marketing channels : a management view / Bert Rosenbloom. by Rosenbloom, Bert Series: The Dryden Press series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c1999 Availability: Items available for loan: Politeknik Seberang Perai (5)Call number: HF5415.129 R67 1999, ... Place hold Add to cart (remove)