Introduction to marketing communication : an integrated approach / John Burnett and Sandra Moriarty

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, New Jersey : Prentice Hall, 1997 Description: xxxv, 657 p. : col. ill.; 26 cmISBN:
  • 0132690853
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Holdings
Item type Current library Call number Status Date due Barcode
Book Book Politeknik Seberang Perai Open Shelf HF5415.123.B87 1997 (Browse shelf(Opens below)) Available 0000033605
Book Book Politeknik Seberang Perai Open Shelf HF5415.123.B87 1997 (Browse shelf(Opens below)) Available 0000033606
Book Book Politeknik Seberang Perai Open Shelf HF5415.123.B87 1997 (Browse shelf(Opens below)) Available 0000033607

Includes bibliographical references and index

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